How to Create 365 Days of Video Content in Just Four Days: Lessons from Left Mind Media
In a recent episode of Creatives Grab Coffee, I shared insights into how our Portland video production company is shaking things up. The podcast, hosted by Dario Nurri and Carol Lazarov of Lapse Productions, focuses on the business of video production, exploring what it takes to build a successful, client-centered approach in today’s competitive landscape. Our mission at Left Mind Media is simple yet profound: combining creative video expertise with a strategic, results-oriented mindset to deliver videos that solve real business challenges.
A Portland Video Production Company with a Purpose
My journey into video production began with a passion project back in high school. A spoof video of Gone in 60 Seconds opened my eyes to the unique blend of creativity and technical skill in video production. Eventually, I turned this passion into Left Mind Media, a Portland video production company that serves clients across various industries. What sets us apart is our approach; we use the “left-brain, right-brain” concept to combine logical strategy with visual creativity, ensuring each video is both captivating and effective for business growth.
A 365-Day Content Strategy for Social Media
One of the highlights of my conversation on the podcast was discussing our innovative “365-Day Content Strategy.” Designed for businesses that need a steady stream of content, this strategy focuses on producing a year’s worth of short-form videos in just a few days. With the rise of social media, companies are under pressure to create regular, engaging content. Our system is crafted to meet that demand efficiently, allowing our clients to focus on their business while we handle the planning, filming, editing, and posting.
Our approach to video production involves a two-day filming schedule where we capture approximately 180 short videos. These clips are under one minute each, designed specifically for platforms like TikTok, Instagram, LinkedIn, and more. The “batch content” approach not only maximizes our clients’ time but also helps them avoid the burnout that often comes with ongoing social media management.
Advanced Distribution Tools for Optimized Content Delivery
In the fast-paced world of Portland video production, managing multiple platforms can be time-consuming. To streamline this process, we use Repurpose.io, an automated tool that posts each video across various social media platforms. Our clients simply upload their content to a primary platform, and Repurpose.io handles the rest, posting it across Instagram, TikTok, LinkedIn, and Facebook.
By automating this part of the process, Left Mind Media provides clients with a robust social media presence without the hassle of daily management. This strategic use of automation not only frees up time for our clients but also ensures their content reaches a broader audience, which is essential for businesses looking to grow their brand organically.
Finding the Right Fit for Portland Video Production
Portland video production is a competitive field, and our goal is to work with clients who will see the most benefit from our approach. Not every business is a fit for our high-volume content strategy. For example, local businesses with a small geographic focus might not need extensive social media campaigns, as their audience is more targeted. In contrast, businesses with a national reach or a strong online presence can greatly benefit from our batch content approach.
We take the time to understand each client’s unique needs and goals, ensuring our strategy aligns with their brand and objectives. By focusing on businesses that have a broader reach, we maximize the impact of our videos and deliver content that can effectively support their growth.
Patience and Persistence in Social Media Growth
Building a following organically takes time, and we’re upfront with clients about this reality. Our content strategy is designed for the long term, with the understanding that social media growth requires consistent posting, engagement, and optimization over several months. However, for clients willing to invest in their social media presence, this approach pays off by increasing brand awareness and building stronger connections with their audience.
A Personal Take: Lessons Learned in Portland Video Production
Running Left Mind Media as a Portland video production company has provided invaluable lessons on the intricacies of content strategy, client relationships, and the importance of adaptability. Applying our content strategy to my own social media has been both a test and a proof of concept. While it requires commitment, the long-term results have been worth it, and each experience has refined the process for our clients.
For Left Mind Media, this journey is about more than just video production; it’s about creating content that drives tangible results. We don’t just want to make videos that look good — we want to make videos that work. Our 365-Day Content Strategy embodies this mission, delivering video content that helps businesses grow while solving common challenges like content fatigue and limited time for daily management.
A Unique Approach to Portland Video Production
One aspect that makes Left Mind Media unique in Portland video production is our dedication to delivering a full-service experience. Beyond filming, we handle editing, organizing, and scheduling, allowing our clients to focus on running their businesses. By keeping content creation, editing, and posting in-house, we offer a seamless service that simplifies the social media process.
Our services are designed for medium-sized and national businesses who understand the value of a comprehensive content strategy. As a Portland video production company, we’ve created a niche in solving business challenges through creative video solutions, helping our clients achieve their goals with content that not only engages but also converts.
Looking Ahead: The Future of Video Production in Portland
As we look to the future, Left Mind Media remains committed to pushing the boundaries of Portland video production. We’re exploring new ways to optimize content, including advanced analytics and custom approaches for various social media platforms. With the evolution of AI and automation tools, our goal is to keep innovating and offering cutting-edge solutions that meet the changing needs of our clients.
For businesses ready to elevate their brand with a Portland video production company that prioritizes strategy and impact, Left Mind Media is here to help. From social media content strategies to custom video projects, we’re dedicated to helping our clients stand out in today’s competitive landscape.
To learn more about our services, visit leftmindmedia.com and follow us on Instagram, TikTok, and LinkedIn. Let’s make video content that doesn’t just look good — let’s make it work for your business.
🎞️ Produced by LAPSE PRODUCTIONS – https://www.lapseproductions.com To learn more about the show, visit: https://www.creativesgrabcoffee.com/
